June (2014)
May (2014)
April (2014)
March (2014)
3/25/2014
George's Gift
3/14/2014
Pick Yourself
February (2014)
December (2013)
12/27/2013
Holiday Card
12/4/2013
Good Causes
12/2/2013
Frozen Assets
November (2013)
11/16/2013
Sally B.
11/10/2013
End Game
October (2013)
September (2013)
9/21/2013
Self Study
Demand Side Economics
2/17/2013
With approximately 90 educators and an additional 100 employees serving 360 students, Proctor offers a set of services and experiences that are stunningly expensive. 

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et we've observed that the perceived quality of an educational experience creates demand. The Learning Skills program is significantly more expensive than the base tuition, yet it is fully enrolled with 100 students. For the past two years, the school has experienced the greatest competition for admission in history, and has reached full enrollment for the following year earlier than at any previous year. 

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uthor/entrepreneur Seth Godin remarks, "The hard part isn't charging a lot. The hard part is delivering more (in the eye of the recipient) than he paid for." Low attrition is a metric for success in this regard.

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odin goes on, "Plenty of people would happily pay extra for what you do... if they only believed that in fact it would turn out to be a bargain, worth more than it costs."

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Enrollment management, however, is a complicated industry. At a small, community-based school, the make up of the student population is--itself--a desired product; (people choose the school not just because of programs and services, but for the quality of the community itself.)

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This fact underscores the critical importance of admission decisions that consistently reflect the school's mission, as well as the allocation of almost three million dollars in financial assistance to craft the optimal population.

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An expensive model can work....if the delivery meets or exceeds expectations.
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The Learning Skills program has long allowed us to monitor the balance between delivery of service and cost.
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Godin observes, "You'll pay a lot....but you'll get more than you pay for."
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"Too often, in the race to charge less, we deliver too little. And in the race to charge more, we forget what it is that people want."
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"They want more. And better."
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Like Fibonacci patterns in math design.
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Crafting a community that is--itself--a desired product.
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In case you can't tell, this is Jamie.
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